Analytic Dimension | SEO Web Design

1. Do not center everything. Doing so will just give your web design a scattered and disorganized look. When it comes to layout, centering tends to waste so much space. Try to maximize space. It is there for a purpose. Do not overlook that purpose.

In a nutshell, use space with cautiousness so as not to appear scattered at the same time not crowded. Use columns for better organization. That way, the contents are easy to read and the images will not appear as an eyesore.

2. To make your page more attractive, apply an efficient contrast. Contrast can be applied to color, size, value and weight of an image. Contrast has something to do with the clearness, brightness and volume of an image, logo or graphics. It can also be applied to texts and other objects of the web design. If you get it right, your web design will look organized and easy to scan. Be assured that the viewers will not find it hard to glance and search your site’s contents.

3. Be sure that sections are well separated. It must be easy to trace and the contents are easy to read. To distinguish one section from the other, you can use different colors or a thin line will do. Using borders is also a good remedy. Another option is to use blank ‘buffer zones’. This is somewhat similar to the concept of borders and dividing lines the only difference is that you are creating invisible lines to separate the parts of a page.

4. If web design is the queen, the king must be the content. Thus, to make your site functional, make sure that the information is tight and full. So not waste the space. Put something in it to make it productive.

Bear in mind that your site is not mainly to entertain their eyes. It is there to cater to their needs, answer their queries and tickle their fancies.

If you have had the same look for your website since it was implemented it is probably time to redesign it. Times change and consumers will be looking for something up to date and refreshing. It is important to test your website to find out where it is that most consumers are leaving. Do some work to implement changes to these areas of your website so they will be more likely to stick around and complete the purchase.

Chances are that your business has grown significantly since you first implemented your website. It is important to reflect those changes in your information so that consumers will be more willing to make a purchase. For example instead of just saying your business was established in 2002 you can add the volume of sales you have had or that you are the industry leader in that market. Anything that will substantiate that you are a reputable business offering quality products or services.

Too many websites use Flash and various other types of animation. As a result it takes time for the web pages to even open. This can discourage visitors and they may leave before they ever even open up the information. If you aren’t getting the traffic you think you should for your website then you need to take a very close look at changing these aspects of your site.

These days consumers are looking for websites that are extremely easy to navigate. If you don’t offer that convenience then they aren’t going to stick around long enough to see what all you have to offer or to make a purchase. While you want the design of your website to be attractive, you also want it to be very simple when it comes to functions. Make sure there aren’t errors on your pages either. Common spelling and grammar errors will be picked up on by the consumers and they will hesitate to make a purchase from you at it makes your website appear to be unprofessional.

In order to increase your amount of traffic, you also need to take the issue of Search Engine Optimization (SEO) into consideration. Implementing some changes will get you a higher ranking and that means more consumers coming to see what you are all about. Make sure they find plenty to interest them when they get there.

Redesigning your website can be a very useful way of getting people to check it out in depth and to make a purchase from you. Consumers are often looking for something new so offering a creative website that is easy to navigate will definitely keep them coming back. There are plenty of excellent tools out there to assist you with redesigning your website so it doesn’t have to be expensive.

If you aren’t able to take care of the needs of your website on your own it is a good idea to hire someone to do so for you. This investment will be instrumental to the success of your online business. You don’t want to offer those that come to your site outdated information or the same look they are seeing everywhere else.

As a web designer, I get all kinds of requests , for information other than web design, and as a web designer I’m not suppose to really to be able to do things outside of the web design area. I believe there are a few misconceptions about what exactly a web designer does. In this article I am going to nail down exactly what a web designer is and what they should be able to do. This article pertains to small business website designers and not to bigger businesses where they are looking for someone who specializes. First I’ll touch of the differences between a web designer and a web developer. A web designer is someone who creates the visual design and layout of a web page. A web developer is someone who does the behind-the-scenes programming of a website. For example a web developer creates the code for database websites.

Web designer’s definition:

They give business organizations a web presence by building them a website. Web designers are professionals who organize information, create page layouts, while communicating the business’s information/opinions in a website. Web designer’s create another medium for the business to expand into. Creating a website enables the business to attract new customers, showcase its services products, and to do business across countries (as opposed to one location).

What things do web designer’s do?

That’s a really good question. It is definitely hard to nail down what every designer must do in order to call themselves a web designer. A good web designer should be able to do both the design and the development, unfortunately for you the consumer it doesn’t always work that way.

Your web designer must be able to perform the following:

::Understand and keep current will all new emerging technology
:: Layout web pages with HTML, XHTML, XML , and other programming languages
:: Program HTML (hand code), JavaScript and CSS
:: Translate your ideas, needs and expectations into a web page.
:: Design navigation elements (such as navigation bars)
::Create graphics in Photoshop or any other professional imaging software
:: Effectively participate in a web development team
:: Have an understanding on how to create Flash (authoring software used to create animation programs)
:: Understand and implement web standards
:: Have an understanding of Search Engine Optimization
:: Have a basic understanding of typography, graphics and color theory
:: Understand needs of users and of usability testing
:: Have ability to analyze a target market
:: Understanding of cross browser problems and how to fix them

A great web designer also has knowledge of coding languages such as:

:: C++
:: Python
:: Java
:: JavaScript
:: Cold fusion
:: SQL
:: PHP

Sometimes it might be difficult for a web designer to have all those different programming languages under their belt. It is like knowing English, French, Chinese and German. Quite complicated. The more languages they know the better. Well that should help you on your search for a good web designer!